This is a great way to understand how your site is performing the search engine results page. This is like a dashboard for your website and is incredibly helpful with SEO. It comes with many features like reports on three of the most critical factors. 

1. Performance: This is the data related to the number of people who click on your URL when it shows upontheGoogle SERP. It also tells you the keywords they used and where you were placed on the page. You will also learn about clicks and impressions that tell you whether yourSEOstrategy is working. 

2. Enhancement: This is about mobile usability. This part of the report tells you how you are doing on cell phones which is a huge section of how users are browsing the internet. And since Google indexes are based on mobile-first parameters, you want to know how you fare in this segment. 

3. Coverage: This lets you know how many of your web pages are indexed by Google. So, if it is not able to crawl any of those pages, it tells you that along with the reasons that you can fix it. Acting on it right away means improving your shot at ranking on Google’s SERP.